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Board Members


Nikolas Witcombe

Nik started work in the AT industry with Blue Badge Insurance in 2013 overseeing the launch of both it’s mobility equipment and car insurance products. The car insurance product won the 2017 ATSA Independent Living Expo Best New Product Award  and is specifically designed for disability converted vehicles and vehicle that regularly uses a disability parking permit.

Previously Nik worked in a general management, sales and marketing roles in Australia with Virgin Money, Pepsico, Mars and Unilever. Nik also spent 10 years working the global drinks business, Diageo in Australia, the UK and the Philippines.

Nik has been on the ATSA committee since 2018. He is currently Vice Chair and is assisting ATSA raise its profile and impact on and for the industry.

Vice Chair

Sally Farrow

Sally has 10 years’ experience as a General Manager in the Care Sector in Home Care & AT and most recently the last 5 years at Para Mobility serving customer groups in Aged Care, Disability and Acquired Injury.

Sally has a strong background in marketing, finance, strategic planning and people management.

One of her visions for ATSA is to continue to grow the organisation to sustain and protect a stable Assistive Technology sector for our members & their customers.

Financial Director

Chris Jones

Chris Jones is the General Manager, NSW Retail for Country Care Group.  Prior to joining country Care in August 2021, Chris was the General Manager and CEO of Peak Care Equipment for eight years.

Prior to joining the AT industry, Chris had careers in banking and healthcare. Coming from outside the AT industry, Chris brings to ATSA a different perspective and other industry experience; particularly in relation to managing stakeholder relationships. His aspiration is that the ATSA standards are recognised as the industry standards that all AT providers subscribe to. ATSA will lead the way in industry accreditation and will be nationally recognised for that.

Elected Director

George Ajaka

George has been working in the AT industry since 2000 and has a background in Occupational Therapy.

He joined GTK in 2002 and currently holds the role of Chief Executive Officer having previously held the positions of General Manager, Clinical Educator and AT Consultant. He has held a position with ATSA since 2017.

George aspires for ATSA to have a presence as the industry peak body whilst overseeing innovation, clinical excellence and security for small business

Jeff Watters
Elected Director

Jeff Watters

Jeff formed Automobility in 2001 allowing him to apply his engineering expertise to the mobility vehicle industry after some initial exposure to the mobility industry and wheelchair users whilst working as an Automotive Engineering consultant.

His aspiration is that ATSA is respected as our industry body and is seen as credible in its activities and member interactions including being the “go to” organisation in relation to provider conduct and conformance to the required Codes of Practice and Conduct and compliance of products.

Stewart McDonagh
Elected Director

Stewart McDonagh

Stewart has more than 20 years’ experience working in the disability, health, and AT sectors. He started as an Occupational Therapist with The Northcott Society and is currently Head of Clinical Services with Independent Living Specialists.

His aspiration is for ATSA to be the continued voice and advocate of our industry; delivering a robust and commercially viable marketplace that breeds innovation and delivers world leading AT solutions, expertise, and service levels to individuals living with disability and/or medical condition, and their carers/families.

Elected Director

Jacinta Maurin

Jacinta is a Physiotherapist with over 20 years’ experience in disability and heath care services, with a special interest in education and mentoring, postural assessment, and complex seating. After many years in the clinical arena Jacinta joined Ottobock as a Business Manager and the leadership team in 2014. She aspires for ATSA to continue to be a progressive, robust association that supports innovative ways to provide Assistive Technology to the Australian market while retaining a strong customer focus.

Pip Bell
Appointed Director

Philippa Bell

Pip joined the ATSA board in 2021 as an appointed director.

She is a lawyer by professional background and has worked with large Australian and international law firms, a regulator and a major retail bank.

She likes to give back to the community by contributing her legal knowledge and her governance and risk management skills to non-profit organisations.

Appointed Director

Michael Linke

Michael is currently the Commercial General Manager at Vision Australia. He started his career studying accountancy and spent 15 years with the Australian Taxation Office before moving into the for-purpose sector, spending time at Royal Blind Society as an area manager and then RSPCA ACT as CEO, and most recently at Recreational Aviation Australia as CEO.

Michael holds a bachelor’s degree in taxation law, a master’s degree in business administration, majoring in marketing and is a graduate of the Australian Institute of Company Directors. In 2019, Michael was accepted into Harvard Business School where he completed an executive education program specialising in authentic leadership.

Born and raised in the inner Sydney suburb of Alexandria, Michael was diagnosed very early in life with high myopia with vision limited by atrophic myopic maculopathy. In 2013, he suffered a major retinal detachment requiring extensive surgery and rehabilitation.

Michael loves to travel independently, however his extreme short sightedness means he cannot see details more than a metre away.

Michael has enjoyed success in the sporting arena playing blind cricket, representing NSW, SA, the ACT and Australia at a variety of national and international events over a 20-year period. He’s also played ten pin bowling, representing the ACT and Australia numerous times.

Michael lives in Canberra with his wife, Mardi, sharing their home with six cats, a dog (who thinks she’s a cat!) and a school of goldfish. He enjoys listening to music (from Pirates of Penzance to Powderfinger and Pink Floyd) and photography.

Staff Members

Executive Officer

David Sinclair

David has held several management roles with Unilever, Canon Australia and ParaQuad NSW/BrightSky Australia, with over 30-years of experience in business process design, change management and business development.

He has worked in a varity of business sectors including construction, manufacturing, consumer electronics, IT, medical consumables, Assistive Technology and the NFP sector. Joined ATSA in November 2016 as Executive Officer.

Event and Marketing Manager

Melanie Robertson

Melanie joined ATSA in 2021 as Event and Marketing Manager. Melanie has a strong background in operations and marketing roles. She has worked alongside ATSA assisting with organising ATSA Independent Living Expo or as an exhibitor since 2006.

Photo of Allison Miller
Sales Manager

Allison Miller

Allison joined ATSA in September 2021 as Sales Manager. Allison has more than 20 years sales experience in the health, supply chain and FMCG industries but has found her passion working with AT Suppliers and has been working in the sales role for the ATSA Independent Living Expos for more than 12 years.

Senior Policy Officer

Margaret Noonan

Margaret joined ATSA in early 2021 as Senior Policy Officer and works directly with David Sinclair.

Margaret’s experience in policy development has been developed through her work in the not for profit sector including Odyssey House, Ronald McDonald House Randwick, Vision Australia and Spinal Cord Injuries.  She also has experience in the commercial sector.  Margaret will help ATSA generate submissions and enact change for the assistive technology industry.

ATSA Objectives